Mark Kingwell gives new meaning to “the pursuit of happiness.” He enrolled in a course on how to be happy, reminiscent of the Ab Fab episode in which Eddie drags Patsy on a retreat, or of David Foster Wallace’s brilliant account of going on a cruise in A Supposedly Fun Thing I’ll Never Do Again. Ever a game little guinea pig, Kingwell put himself on Prozac and St. John’s wort. He hired himself out as an expert to “help” marketers suss out material sources of happiness for the 18 to 29 cohort. He notices little things such as the fact that Pepperidge Farm has added smiley faces to their Goldfish crackers. (And for what? The fish are happy that you are happy when you eat them?) He ranges widely, writing about Roman Stoic Epictetus, Nick Hornby, The Honeymooners, Freud, Sir Thomas More, PMS, Plato, and much more. Kingwell, a philosophy professor at the University of Toronto, exceeds at making the personal philosophical–a skill that has earned him mild derision from academic contemporaries, but that lay readers will appreciate. His writing is clear, engaging, and thought-provoking, and, like fellow pop philosopher Alain de Botton (How Proust Can Change Your Life, The Consolations of Philosophy), Kingwell doffs his mortarboard at Montaigne, surely the most loose-limbed and least po-faced of philosophers–human, confused, and curious–who seems to be enjoying something of a revival. Your happiness does not depend on reading this book. But it’s nice to know that for those of us who abjure books with titles like Become Happy in Eight Minutes, there are wry, funny, smart, and even uplifting reads such as In Pursuit of Happiness. –J.R.

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